In today’s digital age, cybersecurity isn’t just important—it’s critical. With businesses more dependent on technology than ever, the door is wide open for cyber threats.

Here’s the kicker: 66% of small businesses are sweating bullets over cybersecurity risks, yet 47% don’t even know where to start when it comes to protecting themselves. This leaves them sitting ducks for attacks that can cost a fortune.

But here’s the challenge: convincing the bigwigs to shell out for cybersecurity isn’t always easy. Sure, they get that protection matters, but they want cold, hard numbers to justify the spend.

That’s where we come in. We’ll break down how to show the real, measurable benefits of cybersecurity investments. This will not only help you make a rock-solid case for better security at your company but also show you how these investments can actually pay off.

How to Prove the Dollars and Cents of Cybersecurity

Why is it so tough to put a dollar figure on cybersecurity? The benefits often hide in the shadows, preventing disasters rather than raking in revenue. Unlike a new piece of equipment that directly boosts profits, cybersecurity is more like an insurance policy—it’s there to reduce risks, not immediately fatten the bottom line.

Technology is tearing through the workplace like a high-speed train, and if you’re not on board, you’re getting left behind. From the rise of AI to the explosion of web3, and the wild world of the metaverse, the way we work is undergoing a seismic shift. It’s not just about keeping up—it’s about staying ahead. Let’s cut through the noise and zero in on the tech trends that are reshaping the future of work in 2024 and beyond.

1. Artificial Intelligence: The Powerhouse Behind Productivity

Let’s get real—AI isn’t just some tech buzzword to toss around at cocktail parties. It’s the engine driving the modern workplace, automating the boring stuff so you can focus on what really matters: strategy, creativity, and making big moves.

AI’s been around the block, but recent breakthroughs in computing power and algorithm wizardry have taken it from theory to a game-changer. We’re talking about AI that can do it all—from crunching numbers to handling customer service, from whipping up designs to crafting products.

But don’t get too cozy. AI brings a heap of challenges. Ethical landmines, social shake-ups, and the potential to upend the workforce as we know it. The key? Adopt AI smartly, keep it human-focused, and make sure your team is equipped to roll with the changes.

In today's digital world, technology is a key driver of efficiency, productivity, and competitiveness. For small businesses, modernizing workforce technology presents a unique opportunity to enhance operations, but it can also be a daunting challenge.

Adopting the latest technology can empower small businesses to excel in the digital age. Yet, many struggle to keep pace with modernization. In fact, over 30% of small businesses haven’t upgraded their systems in more than four years.

Several factors contribute to this reluctance to upgrade, including:

• Limited financial resources
• Uncertainty about how to approach modernization
• A belief that the "old way" is still sufficient

However, the benefits of upgrading are significant. Research shows that 45% of businesses that modernize their technology see an improved return on their IT investments. Other advantages include better employee retention, reduced cybersecurity risks, and increased productivity.

If your small business is ready to modernize its workforce technology, here are some essential steps to guide you:

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According to the IDC Worldwide Quarterly Enterprise Infrastructure Tracker: Buyer and Cloud Deployment, spending on compute and storage infrastructure products for cloud deployments increased 18.5% year over year in Q4 2023 to $31.8 billion.

Manufacturing companies continuously seek improvements that will streamline operations, remove inefficiencies, protect operations and deliveries, and surpass user expectations. More often than not, improvements are driven by the adoption and support of technology.

Genetec Inc. recently announced Security Center SaaS. The new cybersecurity offering is a massively scalable, open, and unified software.

In the recent investigation conducted by Ofcom, a notable concern was the considerable costs when transferring data to or from a cloud service provider's network — aka “the hidden fees.” 

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How is IT security evolving, both on premises and in the cloud? What are the top threats and the top challenges, and how have they changed in recent years? And what do organizations see as their key priorities for strengthening cybersecurity?

Data centers are the invisible strings that hold things together for enterprises in nearly every vertical — from health care, finance, and manufacturing to energy, transportation, and logistics.

A data center fabric built with a truly open NOS, flexible automation tools, and high-performance hardware that’s scalable can help enterprises gain a competitive edge in the digital era.

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A best practice in the distributed approach is using machine learning (ML) modeling to identify resource usage patterns and reduce costs. 

How can data center professionals make the right network management decisions to maximize business continuity, reduce time to market, lower costs, and decrease risks?